
Growth Lead
@ Hypelist
CET
Services
One Thing I Know
Reading
Do Things That Don't Scale
Paul Graham
“The most common unscalable thing founders do at the start is recruit users manually.”
Read →articleMore Retention = More Growth
Andrew Chen
“The best way to drive viral growth is to increase retention and engagement first.”
Read →bookThe Cold Start Problem
Andrew Chen
“Every network starts with a single node.”
Read →articleRetention is King
Brian Balfour
Read →The Never-Ending Road to Product-Market Fit
Brian Balfour
“Product-market fit isn't a destination. It's a continuous process.”
Read →articleGen Z Broke the Marketing Funnel — Now What?
Vogue Business
“The funnel is dead. Discovery is non-linear, and trust is everything.”
Read →articleHow Duolingo Reignited User Growth
Lenny Rachitsky
“We made the product the growth engine, not ads.”
Read →